Eric Ries and I recently sat down to talk about minimum viable products: the product with just the necessary features to get money and feedback from early adopters.

The minimum viable product (MVP) is often an ad on Google. Or a PowerPoint slide. Or a dialog box. Or a landing page. You can often build it in a day or a week.

I recorded the interview and synchronized it with some simple slides below. That’s my favorite way to consume the audio. You can also find a transcript and stand-alone audio below. Eric also highlighted some excerpts from the conversation on Lessons Learned. Let me know what you think — I’m especially interested if you like the synchronized audio and slides.

Create the 'Coming Soon' page first, with a 'contact me when its available' form, and only build that form of your product if people sign up. Rework your concept until they do.

Gold star.

What is the minimum viable product? - Venture Hacks