"At most companies, especially technology companies, the most brilliant insights tend to come from people other than senior management. So we created a marketplace to harvest collective genius."

Creativity is no longer about which companies have the most visionary executives, but who has the most compelling "architecture of participation."

The next frontier is to tap the quiet genius that exists outside organizations.

"We are talking about the democratization of science."

"The problem is when experience gets in the way of innovation."