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The science of driving directions | The New Yorker

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The science of driving directions | The New Yorker
Topic: Technology 12:33 pm EDT, May  6, 2006

Now that we have been conditioned, by experience or Kerouac, to idealize the open road, it may seem quaint that the dream, in those early days, was to replicate the surrender and effortlessness of train travel, where you didn’t have to navigate at all. But, in some respects, the rail ideal persists; we’ve just got craftier about aspiring to it. Navigation is big business these days. Web sites that offer maps and directions, such as MapQuest and Google Earth, are growing more sophisticated; global-positioning satellite technology and the in-car navigation systems that rely on it, such as General Motors’s OnStar and Hertz’s NeverLost, are becoming ubiquitous. Geographic Information Systems, or G.I.S., may be the plastics of our time. It’s not hard to envision the demise of the paper road map, in a generation or two, because a map, for all its charms, is really a smorgasbord of chance information, most of it useless. Who cares where Buffalo is, if you’re trying to get to Coxsackie? Most people just want to be told where to turn.

Ouch. How's that for an indictment of modern society? The truth hurts.

The science of driving directions | The New Yorker



 
 
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