Sending 250,000 multi-coloured 'superballs' bouncing down the streets of San Francisco may seem the strangest way to do this, but that's exactly what Danish director Nicolai Fuglsig did for the BRAVIA commercial in July this year.

This is old and has been discussed here before, but for some reason the main page isn't memed...

I love this commercial

Sony BRAVIA - The Advert